Release Radar is an algorithmic playlist released by new artists that Spotify users follow or listen to. An easy way for
artists to use their music on Spotify and access the Spotify For Artists toolbar to access algorithmic playlists is to submit
their new releases to ensure they are on subscribers’ Release Radar playlists. It’s also important to note that if your songs
perform well, Spotify may start recommending your songs on Release Radar playlists for Spotify users who don’t follow or
listen to you.
If your next release has multiple songs, you can submit a specific song on the Spotify For Artists dashboard 7 days before
release day if you want a specific song to appear on your subscribers’ release radar playlist. You can also track how many
listeners and streams you get from each playlist through Spotify for Artists. Depending on what each Spotify user listens to,
Spotify will update these playlists with relevant music from the artists the Spotify listener is most likely to enjoy.
One of the benefits of this Spotify placement is that you won’t miss any of your newly released favorite songs. Millions of
Spotify users are discovering new music with these playlists, and accessing their curated playlists is a sure way to expand
your streams. Important because you will gain exposure by posting to relevant, active and targeted Spotify playlists to help
new listeners discover your music.
Getting new people from playlists, liking your music, following your artist page and then posting your music on Release Radar
is a way for new fans to get to know you. Once you get a lot of fans, every time you release new music, the fans will be
notified through this playlist. This playlist is also a great opportunity for established artists who want to better satisfy
their fans by making sure they hear their new releases from their fans.
Making sure your song consistently hits real and active Spotify playlists is a great way to increase Spotify subscribers and
thus increase Release Radar’s reach. If you want to have a better chance of ensuring your new music gets featured on
algorithmic playlists like Release Radar or Discover Weekly Playlists, actions like new Spotify subscribers are a big sign
for Spotify that you need to be taken seriously. With the Spotify Release Radar playlist, emerging artists can release their
music faster and reach more listeners.
If you’re a publishing artist, our guide will help you submit your music to Spotify’s curators for consideration in their
official playlists. In this article, we’ll take a special look at the coveted Spotify-owned playlists of many artists, and
discuss how to use Release Radar.
Access to the Release Radar is one of the many ways Spotify is helping the millions of artists on the platform accelerate
their music careers. Brian Johnson said that Release Radar is one of the main reasons artists need to get as many fans as
possible on their Spotify profiles.
Literally anyone can hop on this #1 and most popular Spotify playlist. That is, weekly Spotify playlists (like New Music
Mondays) or alternative playlists that indie users can create. One of the great things about their Discover Weekly playlists
is that, unlike those that only invite artists to discover, they offer up to two hours of music.
It’s a personalized playlist for every Spotify user, updated every Friday with new releases of the artists they’ve listened
to and followed on Spotify. Spotify’s other big algorithmic playlist tends to be in the Top 10 Spotify For Artists playlists,
which means breaking down the services into an analysis of the best playlists for a given artist. This playlist is entirely
based on the musical tastes of each Spotify user and is not composed of Spotify editors, but of a smart algorithm that
analyzes individual listening habits and comes up with similar tunes that the particular user may not have heard before.
Find listener playlists on Spotify that are a good match for the song you want to focus on and start building a list of
curators you can submit your proposal to on release day. Browse genre categories to decide which category your song best fits
into, and use the filter feature in the sidebar to only show targets that have Spotify playlists.
You can achieve this by engaging targeted listeners with your music, or by influencing the Spotify algorithm by getting
artists like you to position your song. Your music may appear on Spotify Radio’s artist, album, playlist, or song playlists,
but it may also appear on other artists’ artist, album, playlist, or Radio song playlists if the algorithm detects a link
between you and those other artists. In addition to Spotify’s algorithm for naturally finding your music and putting it on
something like Discover Weekly, you should also try to submit your latest releases and songs to playlist curators, website
owners, and publishers who host playlists in your genres.
Using a reputable Spotify playlist service will help you attract more users to your tracks. While your previously posted
material isn’t eligible for influential playlists like “New Music Friday,” you can still leverage what’s already available on
Spotify with a well-curated campaign. If you plan to release new music in the next year, post-catalogue events can increase
the impact of your future releases by increasing your overall audience size on Spotify.
Spotify works with these 4 simple indicators to put your songs on the release radar and put your song on the Fresh Finds
playlist. Spotify UK’s Director of Artists and Management said Release Radar alone generates more streams than any self-
produced Spotify playlist.
